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    Datameer Big Data Analytics and Hadoop Blog

    by Sherry Tiao on December 6, 2016

    Unlocking the Customer’s Mind With Retail Analytics

      The retail world is cutthroat. With constant competition and the drive to always improve profits, retail is often an early adopter of new technologies — anything to give them an edge. It was the same...
    by Sherry Tiao on November 30, 2016

    What Does the Cloud Mean for Big Data Analytics?

    Want to innovate faster with your big data? Then it’s time to think about the cloud. Cloud technology can create numerous benefits for any given company. Faster, cheaper, more flexible and easier to keep up to date,...
    Customer Acquisition and Big Data
    by John Morrell on November 17, 2016

    Improving Your Customer Acquisition With Big Data – Datameer Whiteboards

    In today’s customer analytics world, customers are moving towards a behavioral-based model. What does this mean? In today’s episode of “Datameer Whiteboards,” I’ll demonstrate what customer acquisition looks like today and how big data analytics can...
    by Andrew Brust on November 15, 2016

    Is Big Data Doomed?

    Or, Are Technology Best Practices Timeless? A funny thing happened on the way to the mainstreaming of Big Data: it started to obey the laws of gravity. At first, this manifested in reports of significant project...
    Multiple Regression
    by Hans-Henning Gabriel on November 9, 2016

    Predictive Analytics Through Multiple Regression – With Datameer!

    Numerical data often can be modeled as a number of independent (predictive) variables (aka columns/features/attributes) along with one dependent (response) variable. In a recent post about Multiple Correlation, you learned how you can identify independent variables...
    by Sherry Tiao on November 8, 2016

    Is the Hype Around Big Data Nothing But Hype?

      If you follow the technology sector, you know that the only constant is change. The gadget you’re using to view this blog post, for example, might be obsolete within the next 10 months, forget years....
    Big Data Analytics Growth Statistic
    by Sherry Tiao on November 3, 2016

    A Big Market for Big Data [Infographic]

    The explosion of big data can have a profound effect upon the world we live in. Where are the biggest revenue adoptions and what are the goals companies have? What does the future hold for big data?...
    by Joanna Schloss on November 1, 2016

    Five Steps to Becoming a Data Analytics Superhero

    So you’ve built the business case for solving your company’s big data analytics problem. You’ve set up the first necessary steps. You’ve even corralled resources and you’re getting ready to build a great team. And suddenly,...
    by Sherry Tiao on October 27, 2016

    The Connected Car, Big Data and the Automotive Industry’s Future

      With the growing Internet of Things (IoT), the vast majority of our devices will be connected to the internet. When people think of IoT, watches, phones and other small devices often spring to mind. But...
    IoT and the SuperBrain
    by Stefan Groschupf on October 25, 2016

    What Does Collective Intelligence Have to Do With IoT?

    The human brain is the result of millions of years of growth and evolution and, according to recent research, is comprised of approximately 86 billion neurons (though some estimates cite 100 billion). Each neuron may be...
    by John Morrell on October 20, 2016

    Four Ways Modern BI Reduces Complexity

    Is big data getting too complex? Are the skills you need to succeed in your big data project in short supply? What do you need to succeed? These are all questions the big data market continually...
    Best Practices for Deploying Big Data Analytics
    by Joanna Schloss on October 18, 2016

    Best Practices for Deploying Your Big Data Analytics

      So it’s time to choose your big data analytics solution. It’s not exactly a stress-free process. After all, in the seventies IBM came out with the brilliant slogan, “Nobody ever got fired for buying IBM”...
    by Andrew Brust on October 13, 2016

    Why You’re Thinking About Data Prep All Wrong

    In a previous post on Data Informed, “Data Prep Tools Struggle to Keep Pace With Changing Face of Big Data”, I asserted that with the current functionality of standalone self-service data preparation tools, the market was...
    by Sherry Tiao on October 11, 2016

    How Recommendations Can Increase Revenue by 20 Percent

    Amazon gets it. Netflix gets it. Google gets it. And Neil Young gets it too. Customer analytics is important. And implementing personal recommendations is just one aspect of taking the customer information you already have and...
    Build or Buy Big Data Analytics Software
    by Joanna Schloss on October 5, 2016

    Should You Build or Buy Your Big Data Analytics Platform?

    In the last decade, the Hadoop platform has emerged as a way for businesses to store data in an unstructured fashion. Hadoop delivered a new solution to approach large and unorganized big data sources, giving companies...
    Customer Behavior
    by John Morrell on September 29, 2016

    What Customer Behavior Analytics Can Do For You – Datameer Whiteboards

    Too often, companies aren’t getting the most value out of their customer behavior analytics. With the advent of big data, companies have more data than ever about them — and less actionable insight. In today’s episode of...
    Big Data Analytics Use Cases
    by John Morrell on September 21, 2016

    How to Discover, Align and Implement Data Analytics Success

    Those of us who have been in the industry for a few years (and yes, I’m showing my age here) remember the lessons learned from the early days of data warehousing. We recall the failed data...
    by Andrew Brust on September 14, 2016

    Big Data Maturity Is Here. What’s Next?

      Recently, I came across blog posts from two different analysts that caught my attention. Doug Henschen at Constellation Research penned a post titled “Democratize the Data Lake: Make Big Data Accessible.” And over at Forrester,...
    by John Morrell on September 6, 2016

    Six Ways to Create Better Customer Behavior Analytics

    We often hear about and see the different lifestyles the millennial generation leads. This group is a prime example of the influence of the digital age on lifestyle, including how people shop. The 2016 Deloitte study,...
    by Andrew Brust on August 31, 2016

    Trump vs. Clinton: The Surprising Results I Discovered From Data

    In an election, personal opinions matter to a great extent. When we make voting decisions, we often look to the viewpoints of others. These public viewpoints influence us one way or another. Increasingly, these opinions float...
    by James Bolton on August 22, 2016

    Smart Data Discovery: How to Identify Multiple Correlation Coefficients With Datameer

    “Smart data discovery has the potential to expand access to sophisticated interactive analysis and insights to business consumers and nontraditional BI users — the approximately 70 percent of users in organizations that currently do not use...
    by Sherry Tiao on August 19, 2016

    Three Best Practices to Becoming IT Enabled With Modern BI

      As a Gartner recent report states, IT organizations must “shift from a control strategy to an influence strategy regarding IT and all things technology”. Basically, it’s time to think about decentralized IT. For many IT...
    Startups Using Big Data Against Bigger Companies
    by Sherry Tiao on August 11, 2016

    Supercharge Your Growth: How Startups Leverage Big Data to Succeed

    Did you know that 90 percent of startups ultimately fail? Overall, eight of out of 10 businesses will close their doors within the first 18 months. Fact is, most young companies will never survive past their...
    featured-img-BigData_Journey (1)
    by John Morrell on August 3, 2016

    Three Phases of the Big Data Journey

    According to Christina Kirby of Comcast in a recent blog post here: “Creating a data-driven culture and the accompanying shift in mindset is not a simple undertaking. This is particularly true for companies that were not built with...
    my big fat data governance rant datameer
    by Andrew Brust on July 29, 2016

    My Big (Fat) Data Governance Rant

    I recently came across a blog post from Cindi Howson, a Research Vice President focused on BI and analytics at Gartner, “Using the BI and Analytics MQ to Modernize and Select the Right Tool.” In it,...
    Financial Services Customers
    by John Morrell on July 26, 2016

    How Financial Services Firms Use Big Data to Acquire, Engage and Retain Customers

      Outside of regulatory compliance, the biggest challenge facing financial services firms is the competition for customers. An article from the Banking Administration Institute (BAI) validated this trend, citing “removing friction from the customer journey” as...
    Risk, Compliance & Big Data
    by Andrew Brust on July 19, 2016

    What is Operational Risk & How Can Big Data Help?

    Both regulatory and competitive drivers are encouraging financial institutions to take a second look at their internal processes in order to reduce operational risk. As companies restructure their business operations and work to achieve compliance, they’re finding...
    Comcast Smart Data Big Data
    by Susan O'Brien on July 15, 2016

    How Comcast Turns Big Data into Smart Data (Part 2)

    Continuing on our blog with Christina Kirby, Innovation Leader and Senior Data Engineer with Comcast Engineering & Platform Services. See part one of the Q&A here. Christina has over 10 years of experience in big data,...
    by Sherry Tiao on July 12, 2016

    How Vivint’s Leveraging IoT Data to Win the Smart Home Market

    Last week, Forbes profiled Vivint Smart Home as it has quickly emerged as one of the world’s biggest and most successful smart home players. According to the article, they were valued at over $2 billion in late...
    Comcast Christina Kirby Smart Data
    by Susan O'Brien on July 8, 2016

    How Comcast Turns Big Data Into Smart Data (Part 1)

      Meet Christina Kirby, Innovation Leader and Senior Data Engineer with Comcast Engineering & Platform Services. We met Christina at a Datameer User Group meeting at Comcast and was impressed with how she gets value from...
    by Jason Arrigo on June 30, 2016

    What are the Best Hidden Features in Datameer?

    We asked some of our colleagues what THEIR favorite lesser-known features in Datameer are. Here’s what they came up with: 1. Creating Data Sources from Data Sources Using Results Partitioning  Partitioning data is a common way...
    The Big Data Ecosystem is Too Damn Big
    by Andrew Brust on June 22, 2016

    The Big Data Ecosystem is Too Damn Big

    The Ecosystem is too damn big from HadoopSummit Click to view the slides from my Hadoop Summit session. As it stands today, the big data ecosystem is just too large, complex and redundant. It’s a confusing...
    Datameer Cloud Infographic
    by Susan O'Brien on June 16, 2016

    Thinking About Cloud Data Analytics? Consider This [INFOGRAPHIC]

    Thinking about going the cloud-route for your big data analytics strategy? You’re not alone. The below infographic has some interesting stats on adoption rates, the analytic use cases most often happening in the cloud, and more....
    by Susan O'Brien on June 10, 2016

    How Do Telecommunication Companies Use Big Data? 8 Resources to Bookmark

    Telecommunication companies can no longer afford to NOT make use of their Big Data. Just a simple Google search for “Telecommunications Big Data Analytics” turns up a measly 2 million+ results. But interest in — and...
    Datameer Architecture
    by Andrew Brust on June 8, 2016

    Different Approaches to Getting Value From Hadoop & Why They Matter

    For big data, Hadoop and Apache Spark, a funny thing happened on the way to the enterprise mainstream. Although most enterprise IT groups and many business units have bought in on the value of big data,...
    by Andrew Brust on June 2, 2016

    Differences in Spark Implementations & Why They Matter

    Spark has become one of the most widely supported big data technologies, with quite possibly the fastest-emerging ecosystem out there. In fact, according to KDNuggets, it is now the largest open source data processing project, with more...
    Source: 2015 Cost of Cyber Crime Study: Global by Ponemon
    by Susan O'Brien on May 26, 2016

    Challenges to Cyber Security & How Big Data Analytics Can Help

    As the complexity of IT networks has grown, the inventiveness and sophistication of cyber security threats and attacks has grown just as quickly. Some sobering stats: Nearly 1 million malware threats were released every day in...
    User Experience Datameer 6
    by John Morrell on May 23, 2016

    Meet Datameer 6: Innovating the Three Most Influential Factors of Analytic Speed

    “That is the way to learn the most, that when you are doing something with such enjoyment that you don’t notice the time passes.” – Albert Einstein Even before the era of computers and computing interfaces,...
    evolution of BI in the era of big data
    by Susan O'Brien on May 19, 2016

    7 Requirements of a Modern BI Platform

    Gartner said it all when they completely re-defined the Magic Quadrant for BI and Analytics earlier this year. “The shift to the modern BI and analytics platform has now reached a tipping point,” said Ian Bertram,...
    Datameer 5 Big Data Trends Shaping the future of Data-Driven Businesses
    by Susan O'Brien on May 11, 2016

    5 Big Data Trends Shaping the Future of Data-Driven Businesses

    Few dispute that the best business decisions are data driven, or data informed, at least. But, if you’re looking to build a comprehensive data strategy in this quickly evolving ecosystem, be sure to keep the following...
    pinsight thumbnail
    by Susan O'Brien on May 5, 2016

    How Sprint is Turning its Data into Business Value + 3 Lessons Learned

    “Thanks to its huge network of users, Sprint has access to vast amounts of user data. Three years ago it established subsidiary Pinsight Media to investigate ways of capitalizing on that data. Since then it has gone...
    by Stefan Groschupf on May 3, 2016

    How Atlassian Leverages Big Data Analytics for Marketing Growth

    Atlassian has been incredibly successful since it was founded in 2002. While I’m pretty sure that every engineer (including everyone on our team) knows – and uses – its flagship product, JIRA, what’s even more interesting is...
    Optimize Truck Rolls Telco
    by John Morrell on April 26, 2016

    3 Ways Data Can Drastically Improve Your Customer Service AND Decrease Costs

    While most believe we’ll avoid another recession, companies remain challenged to “do more with less.” At the same time, customers are increasingly expecting more. More self-service, more immediate response times, more bang for the buck. The good...
    by Frank Henze on April 21, 2016

    3 Ways to Make Product Management More Data-Driven

    There are lots of product management and engineering teams that use the SCRUM methodology for agile development. At Datameer, we have small, self-sufficient, independent teams across the globe that each own a certain component of a...
    by Andrew Brust on April 14, 2016

    Streaming Analytics Explained

    **This post originally appeared on Dataconomy.** In the big-data era, businesses yearn to be data-driven in their decision making processes. Rather than act on hunch, they’d prefer to observe and measure, then make decisions accordingly. That’s...
    Datameer Cloud
    by John Morrell on April 6, 2016

    The 3 Must-Haves for Securing Your Big Data in the Cloud

    There’s a lot of talk in the market about how SaaS Big Data analytics solutions are “the next big thing”. Bernard Marr’s article in Forbes offers a detailed explanation of what it is and how leading...
    by Andrew Brust on April 5, 2016

    Special Edition at Strata+Hadoop World 2016: What Apache Arrow is Bringing to the Big Data Game

    We just wrapped up our special edition of Big Data & Brews at this year’s Strata+Hadoop World in San Jose. And, while the beer may have been lacking (it was a little too early in the...
    by Andrew Brust on April 1, 2016

    3 Ways Telcos Use Big Data to Amplify Customer Experience

    **This article originally appeared on RCRWireless** Data is king. Companies like Google and Facebook operate on this basis and virtually every business decision stems from what data says about their customers and how they interact with...
    Indeed.com data
    by John Morrell on March 25, 2016

    When it Comes to Big Data, What Does SaaS Really Mean, and Who Should Use it?

    Suddenly, the Cloud has become a hot topic in the analytics software world and in particular big data analytics. Vendors are introducing new products they call “analytics-as-a-service” or “big-data-analytics-as-a-service” (the latter an acronym that is similar...
    Datameer Cloud
    by Andrew Brust on March 16, 2016

    Datameer Cloud: Self-Service Big Data analytics, powered by Microsoft technology

    For almost five years now, the Business Intelligence (BI) and big data worlds have faced an impasse – one that has both slowed potential adoption of big data technology and, likely, confounded users. The power and...


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