Datameer Blog

Tag: Marketing Analytics

The Modern Data & Analytics Snowflake Stack with Datameer and Datacoves

The Modern Data & Analytics Snowflake Stack with Datameer + Datacoves

Datameer, in collaboration with Datacoves, hosted a webinar on the modern data and analytics Snowflake stack. In this webinar, the parties go through a day in the life of a...

  • Ndz Anthony
  • December 16, 2022
Engagement Marketing Strategy

Measuring Your Engagement Marketing Strategy With Datameer

Engagement Marketing is a concept we frequently encounter in marketing; what does it mean,  why is it important, and how can Datameer help with this? In this article, we wi...

  • Ndz Anthony
  • October 7, 2022

How to Get Google Analytics Into Snowflake

Hi marketer đź‘‹, are you new to Snowflake and want to learn how to get Google Analytics into Snowflake and how to use your GA4 web data within Snowflake? You’re in luck...

  • Datameer, Inc.
  • August 17, 2022
10 Metrics You Should Track For Customer Success

10 Metrics You Should Track For Customer Success

Customer Success is a word we hear now and then in the marketing space. What does it mean, and why is it important? Let’s look at 10 Metrics You Should Track For Cust...

  • Datameer, Inc.
  • August 11, 2022
How to Leverage On Small Data - For Businesses

How to Leverage On Small Data For Businesses

Data is everywhere now. From the smallest startups to the giant corporations, Data is helping build new applications and services, improve customer service, accelerate inte...

  • Datameer, Inc.
  • August 4, 2022
Why You Should Focus on Mobile Analytics

Why You Should Focus on Mobile Analytics

In this article, we’ll discuss what mobile analytics is, how it works and how you can implement it. Still here? Let’s dive right into why you should focus on mo...

  • Datameer, Inc.
  • August 3, 2022
What is A North Star Metric?

What is a North Star Metric?

In this article, we cover the concept of what is a North Star Metric, examples, benefits, and how you can find a relevant North Star Metric for your company. Every business...

  • Datameer, Inc.
  • August 2, 2022
Is Google Tag Manager Necessary? - 5 Reasons Why

5 Reasons Why Google Tag Manager is Necessary

Any marketer in the marketing space before 2012 probably knows about the hassles that come with traditional tracking of user activity on a website.  Hassles such as manual ...

  • Datameer, Inc.
  • August 1, 2022
How to Use Product Adoption Curve to Drive Up Your Adoption Rate

How to Use Product Adoption Curve to Drive Up Your Adoption Rate

Our previous article on product adoption explains the concept in detail. This article will examine the product adoption curve, its importance, and invaluable strategies to ...

  • Datameer, Inc.
  • July 22, 2022
Marketing performance data to create revenue projection reports

How to use Marketing performance data to create revenue projection reports

This article will cover marketing performance data to create revenue projection reports. We will look at marketing performance data, some examples of marketing performance ...

  • Datameer, Inc.
  • July 19, 2022
product analysis

Product Analytics: Your Ultimate Guide to a Perfect Product

In this article, we will look at the definition of product analytics, its benefits, and some metrics to measure. And if you stick around till the end, a live example of tra...

  • Jeffrey Agadumo
  • July 18, 2022
5 Marketing Processes You Should Automate

5 Marketing Processes You Should Automate

Automation is taking off in many industries at a rapid pace. We’re seeing it in everything from eCommerce to travel to B2B, etc. Let’s dig into 5 marketing processes ...

  • Datameer, Inc.
  • July 8, 2022