Category Archive

Customer Stories


Vivint Smart Home’s Miki Seltzer, data scientist, and Raul Olvera, senior data engineer, visited theCUBE, SiliconANGLE’s mobile livestreaming studio, and spoke with host Jeff Frick (@JeffFrick) They discussed how the company handles the massive amount of homeowner data it collects, Datameer Inc.’s role in analytics, and the future use of personal information by customers. View the complete interview here.

Big Data and the Telecom Customer Service Experience

Like many industries, the telecom industry is facing challenges. With ubiquitous internet access to new services and extremely low switching costs, customers have more choices than ever. This may be great for customers—but it’s certainly not great for the communications industry, which has to handle rapid change and increasing competition.

Four Ways Telefonica Uses Big Data to Put Customers First

Competing in any market today is incredibly difficult. But competing in the telecommunications market, where there is an incredible degree of industry disruption and digital transformation, can be more difficult than most.

Challenges to Cyber Security & How Big Data Analytics Can Help

As the complexity of IT networks has grown, the inventiveness and sophistication of cyber security threats and attacks has grown just as quickly. Some sobering stats:

How Recommendations Can Increase Revenue by 20 Percent

Amazon gets it. Netflix gets it. Google gets it. And Neil Young gets it too. Customer analytics is important. And implementing personal recommendations is just one aspect of taking the customer information you already have and operationalizing it to improve your business.

Six Ways to Create Better Customer Behavior Analytics

We often hear about and see the different lifestyles the millennial generation leads. This group is a prime example of the influence of the digital age on lifestyle, including how people shop. The 2016 Deloitte study, “Navigating the New Digital Divide“, found digitally-influenced consumers buy more and spend more. Those who use digital while they shop in-store convert at a 20 percent higher rate compared to those who do not.

Supercharge Your Growth: How Startups Leverage Big Data to Succeed

Did you know that 90 percent of startups ultimately fail? Overall, eight of out of 10 businesses will close their doors within the first 18 months. Fact is, most young companies will never survive past their infancy. This shouldn’t discourage anyone from pursuing their entrepreneurial dreams, but it highlights the intense environment all young companies face.

How Comcast Turns Big Data into Smart Data (Part 2)

Continuing on our blog with Christina Kirby, Innovation Leader and Senior Data Engineer with Comcast Engineering & Platform Services. See part one of the Q&A here. Christina has over 10 years of experience in big data, and today we will discuss what Christina has learned about big data analysis over the years.

How Vivint’s Leveraging IoT Data to Win the Smart Home Market

Last week, Forbes profiled Vivint Smart Home as it has quickly emerged as one of the world’s biggest and most successful smart home players. According to the article, they were valued at over $2 billion in late 2012 and hit $650 million in revenue last year.

How Comcast Turns Big Data Into Smart Data (Part 1)

Meet Christina Kirby, Innovation Leader and Senior Data Engineer with Comcast Engineering & Platform Services. We met Christina at a Datameer User Group meeting at Comcast and was impressed with how she gets value from big data on a day-to-day basis.

How Atlassian Leverages Big Data Analytics for Marketing Growth

Atlassian has been incredibly successful since it was founded in 2002. While I’m pretty sure that every engineer (including everyone on our team) knows – and uses – its flagship product, JIRA, what’s even more interesting is how the company is using big data analytics to fuel its land-and-expand strategy.